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Webmasters witnessed ranking changes, but the specifics of the update were unclear. Some thought Allegra affected the “sandbox” while others believed that LSI had been tweaked. Additionally, some speculated that Google was beginning to penalize suspicious links. Technically, Big Daddy was an infrastructure update (like the more recent “Caffeine”), and it rolled out over a … Leer más

While unconfirmed by Google, MozCast recorded extreme temperatures of 108° and a drop in local pack prevalence, and the local SEO community noted a major shake-up in pack results. MozCast detected a major (106°) spike on November 10th and another on the 18th. Industry chatter was high during both periods, with some suggesting that the … Leer más